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This is a story about the time
technology met steel.

Meet steel. The traditionalist.

About as traditional as they come, steel isn't often mistaken for being 'cutting-edge'. When it comes to doing business with steel, some might say it is a bit stuck in its ways. That makes it a bit off-putting for smaller, independent buyers who really don't know where to start.

Now, meet technology. The disrupter.

Ever the opportunist, and seemingly always up for a challenge, technology had a reputation for bringing to the table new ways to solve traditional problems.

Construction Icon

That was the year tradition and transformation came together to test a simple concept:

Make it easier for smaller, independent metal buyers to obtain material.

It was up to
technology
to help break down these barriers. And it started with connecting
steel
buyers with a sales representative to quote material.

And it was an admirable start.

Soon enough, buyers started to ask for more ...

  • More product selection

  • More delivery options

  • More help with understanding the market

Fast-Forward to Today:

A ambitious group of
steel
professionals and
technology
visionaries have come together to take the initial idea ...
Fast Forward Icon

... and hit the accelerator.

Infinite Inventory

Dynamic Pricing

Real-time Communication

Market Intelligence

Meet Our Dynamic Team:

Jonathan

Our Captain of the Customer Experience

Devon

Our High-Energy Sales Specialist

Tony

Our Titan of Technology

Our Team of Development Dynamos

Alicia

Garrian

Rico

Today,
SteelNow
is helping countless fabricators and contractors across Texas, by becoming
an extension of their business.

In The Now Podcast

Join hosts Tony and Jonathan as they explore how technology and current market conditions are affecting traditional industries NOW, and the possible ramifications of that in the future.

In The Now Podcast

Join hosts Tony and Jonathan as they explore how technology and current market conditions are affecting traditional industries NOW, and the possible ramifications of that in the future.

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Email List

Don't miss out on exclusive promotions, new blogs, and our monthly Market Minute. Sign up for our email list.

Email List

Don't miss out on exclusive promotions, new blogs, and our monthly Market Minute. Sign up for our email list.

No searching. No wasting time. Just a better metal buying experience.

Picture a world where your metal is just one call away

Picture a world where your metal is just one call away

Picture a world where your metal is just one call away

We know you'd rather not spend time searching and calling for the right metal
We know you'd rather not spend time searching and calling for the right metal
We know you'd rather not spend time searching and calling for the right metal
See how we've made it easier for buyers like you
See how we've made it easier for buyers like you
See how we've made it easier for buyers like you
I need steel. What I don't need is to take time out of my day and wait in line [at local steel shops] while they search for my material and then load it up. I just tell SteelNow what I need and when I need it, and [they do] the footwork.
Shawn
Houston-based Fabricator
We will be on a job and [someone] will ask if the material has been ordered, and all I have to do is look back at my text messages and see that I did indeed place the order.
Julie
Co-owner of a horse trailer repair shop
I get in my truck, put on the speaker phone and audio text my order to [my SteelNow rep]. From there, he takes care of everything and all I need to do is show up to pick-up the material.
Mike
Owner of BrinTough Equipment
I need steel. What I don't need is to take time out of my day and wait in line [at local steel shops] while they search for my material and then load it up. I just tell SteelNow what I need and when I need it, and [they do] the footwork.
Shawn
Houston-based Fabricator
We will be on a job and [someone] will ask if the material has been ordered, and all I have to do is look back at my text messages and see that I did indeed place the order.
Julie
Co-owner of a horse trailer repair shop
I get in my truck, put on the speaker phone and audio text my order to [my SteelNow rep]. From there, he takes care of everything and all I need to do is show up to pick-up the material.
Mike
Owner of BrinTough Equipment
I need steel. What I don't need is to take time out of my day and wait in line [at local steel shops] while they search for my material and then load it up. I just tell SteelNow what I need and when I need it, and [they do] the footwork.
Shawn
Houston-based Fabricator
We will be on a job and [someone] will ask if the material has been ordered, and all I have to do is look back at my text messages and see that I did indeed place the order.
Julie
Co-owner of a horse trailer repair shop
I get in my truck, put on the speaker phone and audio text my order to [my SteelNow rep]. From there, he takes care of everything and all I need to do is show up to pick-up the material.
Mike
Owner of BrinTough Equipment

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