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In the Now

Where we explore how technology and current market conditions are impacting traditional industries NOW, and the possible ramifications in the future.

That time a customer took a chance on SteelNow

1/30/2023 12:25 pm
This is the story about the time a customer "took a flyer" on us when her typical supplier couldn't fulfill an order. Devon and Jonathan walk us through the experience and the outcome.

What the new Steelnow.com means for you

1/4/2023 12:44 pm
Tony, Alicia, and Garrian tell us what makes the new website so unique and powerful for the metal buyer.

Your Market Minute for September!

9/21/2022 12:55 pm
The September Market Minute covers a roller coaster ride for steel prices, manufacturing activity in Texas, and the correlation between beer and road construction!

Prediction Panel, Our Take on Market Trends

3/31/2022 12:24 pm
How have the past two years affected buying habits and what does that mean for 2022 and beyond? Special guests Jason and Mike join Tony and Jonathan for an expert roundtable discussing market trends and their affect on traditional industries like metal.

Show Me that You Know Me

12/22/2021 12:55 pm
In this episode, the guys chat about the changing role of content in helping small-to-medium sized businesses earn and keep the trust of their customers. We also get an inside look at the various ways SteelNow is leveraging content (including this podcast

That Time a Start-Up Disrupted Steel

11/4/2021 12:59 pm
Start-up and steel. Typically, those two words don't go together. But, Bradlay Pryde isn’t your typical entrepreneur. He sits down with the guys to talk about the early days when he founded SteelNow, AI for the steel industry, and his current company OneT

Our Ode to the Trades

10/18/2021 12:29 pm
Trade work is among the most important work when it comes to creating our society. In this episode, we discuss a Business Insider article that talks about job satisfaction, pay, and recruiting efforts in the trades. And we discuss our own experiences with

Selling Trust in e-commerce, Who's Buying?

9/21/2021 12:30 pm
Legitimacy and trust in e-commerce. Decades ago, this was a major concern for consumers when they were asked to trust sites like eBay, and eventually Amazon, that what they were selling was real. Today, that legitimacy is almost baked into the e-commerce

Are We Ready for Electric?

8/27/2021 12:21 pm
Many countries are calling for the full use of electric vehicles by 2030. Is that doable? And what are the ramifications of putting that much additional demand on current electric grids, many of which continue to struggle to keep up with current demand? C

Frayt Talks Freight for the Modern Age

8/17/2021 12:47 pm
We are joined by Tim Yarbrough, a director and advisor for Frayt, a shipping start-up that takes a unique approach to connecting drivers and shippers. We talk about trends that are currently shaping the shipping industry and what it takes to make a great

Space, the Suburbs, and Your Supply Chain

7/28/2021 12:53 pm
Billionaires are going to space, more Americans are moving out the suburbs ... what does it all mean for your supply chain?

Can Big Data Save Steel?

6/28/2021 12:00 pm
The COVID-19 pandemic hit the steel industry hard as manufacturing demand slowed and capacity rates at steel mills ramped down tremendously. But as demand picked back up, the available steel wasn't there. Could this situation have been avoided with the us

Defining Disruption

6/28/2021 12:57 pm
What does it mean to introduce a disruptive model to a traditional industry? In our premiere episode, we explore what it means to be disruptive, how current industries are being disrupted, and make the case for SteelNow as a disrupter to the traditional i

In The Now Podcast

Join hosts Tony and Jonathan as they explore how technology and current market conditions are affecting traditional industries NOW, and the possible ramifications of that in the future.

In The Now Podcast

Join hosts Tony and Jonathan as they explore how technology and current market conditions are affecting traditional industries NOW, and the possible ramifications of that in the future.

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Email List

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Email List

Don't miss out on exclusive promotions, new blogs, and our monthly Market Minute. Sign up for our email list.

No searching. No wasting time. Just a better metal buying experience.

Picture a world where your metal is just one call away

Picture a world where your metal is just one call away

Picture a world where your metal is just one call away

We know you'd rather not spend time searching and calling for the right metal
We know you'd rather not spend time searching and calling for the right metal
We know you'd rather not spend time searching and calling for the right metal
See how we've made it easier for buyers like you
See how we've made it easier for buyers like you
See how we've made it easier for buyers like you
I need steel. What I don't need is to take time out of my day and wait in line [at local steel shops] while they search for my material and then load it up. I just tell SteelNow what I need and when I need it, and [they do] the footwork.
Shawn
Houston-based Fabricator
We will be on a job and [someone] will ask if the material has been ordered, and all I have to do is look back at my text messages and see that I did indeed place the order.
Julie
Co-owner of a horse trailer repair shop
I get in my truck, put on the speaker phone and audio text my order to [my SteelNow rep]. From there, he takes care of everything and all I need to do is show up to pick-up the material.
Mike
Owner of BrinTough Equipment
I need steel. What I don't need is to take time out of my day and wait in line [at local steel shops] while they search for my material and then load it up. I just tell SteelNow what I need and when I need it, and [they do] the footwork.
Shawn
Houston-based Fabricator
We will be on a job and [someone] will ask if the material has been ordered, and all I have to do is look back at my text messages and see that I did indeed place the order.
Julie
Co-owner of a horse trailer repair shop
I get in my truck, put on the speaker phone and audio text my order to [my SteelNow rep]. From there, he takes care of everything and all I need to do is show up to pick-up the material.
Mike
Owner of BrinTough Equipment
I need steel. What I don't need is to take time out of my day and wait in line [at local steel shops] while they search for my material and then load it up. I just tell SteelNow what I need and when I need it, and [they do] the footwork.
Shawn
Houston-based Fabricator
We will be on a job and [someone] will ask if the material has been ordered, and all I have to do is look back at my text messages and see that I did indeed place the order.
Julie
Co-owner of a horse trailer repair shop
I get in my truck, put on the speaker phone and audio text my order to [my SteelNow rep]. From there, he takes care of everything and all I need to do is show up to pick-up the material.
Mike
Owner of BrinTough Equipment

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